HRH Business Consulting has a clear philosophy to take your business local, nationwide or global on the internet. For over 10 Years HRH Business Consulting has utilized cutting edge internet marketing technologies, gathered valuable internet market incite on behalf of it’s clients to produce high performance results.
HRH New Media was created by HRH Business Consulting as a set of products and services to give your business only the best internet marketing solutions. Our new media services can help generate business for either a traditional brick and mortar local retail stores or your online eCommerce website.
HRH New Media provides internet new media marketing solutions that can sustain and build your business, even in this time of economic uncertainty!
HRH New Media will build your business and grow your sales using the very latest tools and technologies combined with the best industry knowledge.
There are many tools and techniques an experienced internet marketing company like HRH New Media can utilize to advertise and market your Website, Shopping cart, Yahoo or Amazon Store. HRH New Media products and services include, Web 2.0, Analytics, Search Engine Optimization, Search Engine Marketing, and Social Media Optimization.
With HRH New Media we can help focus your business in right direction. HRH can take your product and service’s where it will have the greatest impact and value, Online!

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Twitter has become an invaluable tool to communicate with all kinds of people. You can target individuals with similar interests, clients, prospects, friends and family, really the sky is the limit. HRH Media’s comprehensive packages will increase your followers and build you traffic and provide an opportunity to connect like never before.

Twitter Optimization Campaigns

HRH Media’s Twitter Campaigns can be one off, weekly,monthly or yearly

The SEO process entails creating effective and dynamic website structure combined with original and keyword rich content that will attract search engine spiders or “crawlers” which extract and rank those websites which fulfill the search requirement. Properly performed, search engine optimization can not only lift a website to the top of the rankings for original content, keywords and phrases, but can actually filter and quantify potential customers and visitors making SEO development a prime method of achieving high quality results for maximizing profit.

At HRH Media our years of expertise in developing target specific Search Engine Optimization strategies have proven successful for our clients in numerous ways for Burbank companies,

* HRH Media Search Engine Optimization is ongoing activity. We keep vigilance over your search engine optimization in order to take advantage of the constantly changing web search policies, criteria and technologies that can affect website ranks and response.

* HRH Media keeps an open door approach for all our clients, which means that you will always be kept in the chain of necessary modifications and experience the kind of positive results our work produces. We also set a mandate to work with Local Burbank businesses, since SEO requires a detailed understanding of your business.

* HRH Media only employs Search Engine Optimization Analysts with a minimum of 5 years experience optimizing websites. We do not and never will, pass your most valuable asset to an inexperienced SEO Analyst, or “Intern”.

* HRH Media understands the need for a return on investment and works tirelessly to exceed your goals. We know it is better to out think the competition rather than out spend them.

At HRH Media, our objective is to supply Search Engine Optimization to Burbank companies to help them reach their true potential by developing and maintaining the most successful SEO programs in the industry today. Contact us immediately to discuss your business and how to make it even better.

Search Engine Optimization (SEO) is the organic marketing technique by which a specific website is able to reach the top of search results. Clients looking to find companies, products and information through the utilization of data base location sites known as Search Engines; such as Google, Bing, Yahoo and others, use keywords and keyword phrases to identify those websites that most closely match the search criteria of the seeker.

The SEO process entails creating effective and dynamic website structure combined with original and keyword rich content that will attract search engine spiders or “crawlers” which extract and rank those websites which fulfill the search requirement. Properly performed, search engine optimization can not only lift a website to the top of the rankings for original content, keywords and phrases, but can actually filter and quantify potential customers and visitors making SEO development a prime method of achieving high quality results for maximizing profit.

At HRH Media our years of expertise in developing target specific SEO strategies have proven successful for our clients in numerous ways for Burbank companies,

• HRH Media SEO is ongoing activity. We keep vigilance over your search engine optimization in order to take advantage of the constantly changing web search policies, criteria and technologies that can affect website ranks and response.

• HRH Media keeps an open door approach for all our clients, which means that you will always be kept in the chain of necessary modifications and experience the kind of positive results our work produces. We also set a mandate to work with Local Burbank businesses, since SEO requires a detailed understanding of your business.

• HRH Media only employs SEO Analysts with a minimum of 5 years experience optimizing websites. We do not and never will, pass your most valuable asset to an inexperienced SEO Analyst, or “Intern”.

• HRH Media understands the need for a return on investment and works tirelessly to exceed your goals. We know it is better to out think the competition rather than out spend them.

At HRH Media, our objective is to supply SEO to Burbank companies to help them reach their true potential by developing and maintaining the most successful SEO programs in the industry today. Contact us immediately to discuss your business and how to make it even better.

An earlier version of this survey released in 2009 indicated that Facebook was in fourth place at 77%, and blogs were in second place at 79%. It would appear that blogs, while still popular, are used less and Facebook is clearly growing in popularity as a marketing tool.

Owners of small businesses were more likely to use LinkedIn than employees working
for a corporation. Another interesting finding was that men were significantly more
likely to use YouTube or other video marketing than women (51.2% of all men compared
to only 42.6% of women).

Newbies Prefer Facebook
For those just getting underway with social media marketing, Facebook is ranked as their
number one choice (80%), followed by Twitter (71%) and LinkedIn (67%). Blogs follow in distant fourth place with 43% usage, and no other form of social media marketing reaches even a one-third usage rate.

Recent Vets Use Twitter, Facebook
Marketers who have been using social media marketing for a few months prefer Twitter (92%) and Facebook (88%) even more than the general population of marketers. Other preferences are generally similar to the general marketing population.

Experienced Hands Tweet
Among marketers who have been using social media marketing for a few years or more, Twitter usage is nearly universal (96%). Facebook follows with 91%. Social media veterans also use LinkedIn (89%) and blogs (86%) at significantly higher levels than the general marketing population.

Interestingly, more than half of long-term social media marketing veterans also use video sites (61%). This segment’s usage of every form of social media except MySpace (11%) is significantly higher than the general population.

Most Marketers Use Social Media, But are Used to It
A majority of marketers are using social media in their marketing efforts, but most have only been using it for a few months or less, according to other survey findings from SocialMediaExaminer.com. Nine in 10 marketers (91%) are currently using social media as part of their marketing efforts.

However, a significant combined 65% of marketers have either just started using social media (22%) or only been using it for a few months (43%). Another 31% have been using social media for a few years, up from 23% in 2009. Tellingly, only 3% of marketers have no experience with social media but plan to use it, while 0% of marketers have no experience with social media and no plans to use it.

1. Internal Links

Internal links occur within the site itself and offer webmasters two major advantages:

• The ability to help search engine spiders find new content.
• The ability to pass PageRank and develop silos of authority within the hierarchy of a website.

Cost/Benefit: Internal links are the low hanging fruit of link building and this tactic is frequently overlooked by webmasters. The most effective internal links are blended seamlessly within article, are not navigational, and are not clustered at the end of the content.

Penalty Risk Level: None.

2. SEO Directories

By and large, web directories are the telephone pages of the Internet. No relevance, no ranking, and no human input.

Cost/Benefit: With the exception of Yahoo and DMOZ, directories are an enormous waste of time and resources. They’re essentially a paid link that passes rank. I’ve done SEO directory tests on several domains and the results were a bit startling. Of the three sites tested, none improved rankings and two dropped to the third page for top rankings.

Penalty Risk level: Moderate/high.

3. Comment Links

The concept is simple, right? Find a bunch of article/blog posts that are thematically relevant and start posting links with your keywords in the anchor text.

Cost/Benefit: In terms of increasing rankings, this no longer works. The vast majority of blogs are some variation of WordPress or Blogspot, which set comment links by default to “nofollow,” meaning your website won’t receive the link juice. Simply put, it’s not worth the time.

Penalty Risk Level: Moderate. Depending on the depth of your link portfolio, too many of these links can crush your link variance ratio. Dropping a URL in a comment isn’t a big deal, but mixing in some anchor text in the “Name:” section is a spammy signal.

4. Paid Links/Sponsored posts

Paid links are the most common form of traditional link building. This is the process of finding potential link partners and offering them cash in exchange for a dofollow link with the anchor text of the webmaster’s choices.

Cost/Benefit: I’m not endorsing paid links, which are against Google’s Webmaster Guidelines, but they can be one of the most effective methods of building links.

Penalty Risk Level: Depends. Using a text link broker is like stamping a “kick me” sign to Google. Whether or not they penalize your site, the link networks of these brokerage firms often get uncovered and their links are seriously de-weighted (or removed from the index entirely). If you get caught in one of these schemes, it might be time to dust off the old résumé.

5. .Gov/.Edu Extensions

Quite simply, these are the holy grail of links and have a massive impact in helping a page or website rank for targeted keywords.

Cost/Benefit: I wouldn’t recommend a concerted effort in achieving these links. Political connections can go a long way, but a campaign dedicated to obtaining these links isn’t the best use of time and resources.

Penalty Risk Level: None.

6. Social Media

These links are fairly easy to disseminate through channels such as Twitter, Facebook, and YouTube; however, these links are all nofollowed.

Cost/Benefit: While these links might not pass PageRank, the ancillary benefits can be tremendous. One powerful tweet can generate dozens of high-quality backlinks across the blogosphere, which will pass PageRank. In all likelihood, Google will become more active in monitoring and using these social signals as supporting evidence for sites that have suddenly increased their link portfolios.

Penalty Risk Level: None. Just don’t turn your Twitter account into a spam zombie.

7. Link Baiting

The process of generating incoming links through the creation of engaging content and tools.

Cost/Benefit: Link baiting is the most reliable long-term strategy for developing a high performance domain in search engines. Famous examples of link baiting include the subservient chicken, Radiohead remixes, and Office Max’s “Elf Yourself.” When creating link bait, follow one simple rule: make your content something an audience will want to share with others.

Penalty Risk Level: None. In fact, Matt Cutts of Google has encouraged link baiting.

8. Press Release Links

Using a press release firm such as PR Web or PR Newswire in the hopes of generating incoming links.

Cost/Benefit: This strategy is fine, so long as the press release is useful. When done well, releases can drive quality backlinks from reputable news sources. Tip: be sure to link deep within the site when relevant.

Penalty Risk Level: None.

9. Reciprocal Links

My inbox is constantly flooded with endless requests from webmasters requesting link exchange. To be clear: building an example.com/link.html pages will do nothing for your rankings. Google discounts these outbound links and seriously de-weights incoming links.

Cost/Benefit: Don’t engage in this strategy and don’t play the fool’s game of quickly unlinking to make them appear as one-way links; it’s another spammy signal that won’t get your far. Instead, develop relationships with other savvy webmasters and trade links deep within pages when there’s semantic relevance. News portals frequently sign these types of partnership deals.

Penalty Risk Level: Low.

Remember, link building is a constant growing process. One of the reasons to like link baiting is because it’s fun and creative. Find something you enjoy creating and use it as a method to drive incoming links. That way, link building will be a part of your daily routine, not another unrealistic marketing resolution.

HRH Online Identity Management (OIM) relocates or banishes negative publicity within search engine results to Page 10 and beyond. The objective is to boost all your positive web presence ensuring your control of top positions within search engine rankings.

HRH Online Identity Management (OIM) creates professional and discrete campaign because we understand that your reputation, image or profile is vitally important to you.

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Reputation Management

- Involves both search engine marketing and search-engine optimization. Using proprietary systems, they repair, revise, enhance and manipulate search-engine results for our confidential clients.
If you, your business, a friend or a colleague are receiving destructive and disparaging search-engine results causing loss of revenue or embarrassment, contact us to find out how  we can help.

You’re Business

Consumers often search the net for opinions and experiences for products and services. You can face a difficult conflict when attempting to remove negative reports on the net where disgruntled employees and customers take their grievances to the public.
How can you defend your reputation from this negative publicity?

Negative Posting Reports Removal

We can assist you in removing negative postings reports from first page search-engine results.

Negative Posting Assistance

If your Company needs assistance with combating negative publicity we can help.

Annoying Complaints

It’s possible you recently found negative publicity from a review website in search-engine results. It’s difficult to analyze the impact from customer complaint review postings sites, such losses from postings are apparent in a decline of interest in your business. While the complaint sites may only be a annoyance to big business, they can be devastating to smaller companies.

Consumer Complaints

The greatest parts of complaint sites are consumer complaint sites. These sites usually collect stories of bad customer service or a deficient product. The list of these internet websites is growing.

Competitor Complaints

Some complaint sites could be run by a competing business or its past employees.

Alternative Sites

In addition to disgruntled ex-employees and consumers, companies may face websites backed by environmental or other activist groups seeking to promote their political causes.

Expanding Web of Influence

Much to the annoyance of company administrators, web complaint websites have become the tool of choice for irritated customers, disgruntled employees, political activists and somebody else to air their bellyaches economically and effectively. Shrouded by anonymity and powered by a worldwide audience, web complainers can impose chaos on your Company.

Reputation Management is Vital

Reputation Management is vital considering the fiscal implications. Reputation Management through analyzing and influencing search-engine results can prevent the loss of business or career and ensure ongoing success for you and your Company.

Social media optimization (SMO) is a group of tools for creating publicity through social media, online neighborhoods and public websites. Techniques for SMO contain adding RSS feeds, social news buttons (like the one below), blogging, incorporating third-party community functionality like images and videos. Social media optimization is linked to search engine marketing, but varies in several ways, principally the spotlight in driving traffic from sources other than search engines though improved search ranking which is also one of the advantages of successful SMO.

Social media optimization is linked as a practice of viral marketing where word of mouth is fashioned not by means of friends or family but with the use of networking in social bookmarking, video and photo sharing websites. Comparably with blogs achieves the same can be said of sharing content through the use of RSS in the blogosphere and special blog search engines.

Social Media optimization is regarded an essential piece of an online reputation management (ORM) or Search Engine Reputation Management (SERM) strategy for organizations or individuals who care about their online presence.