There are many reasons to build links to your website, and sometimes, it is hard to determine if one link is better than another, or if it is worth anything at all. For example, a dofollow link is better than a nofollow for some purposes, but not for others. And a redirected link may hold no value for SEO, but may still prove valuable. Here are the types of links that you can build to your website, and why you should take advantage of a mixture of each.  Read more... (1043 words, 4 images, estimated 4:10 mins reading time)

Tags: backlinks, building links, link building, SERP, Traffic Generating Links

Internet Marketing

• SEO
• SEM
• SMO

Tags: Blog Posting, Channel Management, Channel Optimization Distribution, Directory Submission, eCommerce, Google, HRH Media, Internet Marketing, Merchant Advantage, Natural Link Development, Optimization Services, Page Ranking, Paid Inclusion, Pay-Per-Click, PPC, PR, PriceGrabber, Product Optimization, SEM, SEO, SERM, SERP, Shopping Feed, Shopping.com, SMO, Value Added Reseller, VAR, Yahoo

 Read more... (309 words, estimated 1:14 mins reading time)

Tags: Blog Posting, Channel Management, Channel Optimization Distribution, Directory Submission, eCommerce, Google, HRH Media, Internet Marketing, Merchant Advantage, Optimization Services, Page Ranking, Paid Inclusion, Pay-Per-Click, PPC, PR, PriceGrabber, Product Optimization, SEM, SEO, SERM, SERP, Shopping Feed, Shopping.com, SMO, Value Added Reseller, VAR, Yahoo

Social Media Optimization (SMO)

Social media optimization (SMO) is a group of tools for creating publicity through social media, online neighborhoods and public websites. Techniques for SMO contain adding RSS feeds, social news buttons (like the one below), blogging, incorporating third-party community functionality like images and videos. Social media optimization is linked to search engine marketing, but varies in several ways, principally the spotlight in driving traffic from sources other than search engines though improved search ranking which is also one of the advantages of successful SMO.  Read more... (181 words, estimated 43 secs reading time)

Tags: Blog Posting, Channel Management, Channel Optimization Distribution, Directory Submission, eCommerce, Google, HRH Media, Internet Marketing, Merchant Advantage, online reputation management, Optimization Services, ORM, Page Ranking, Paid Inclusion, Pay-Per-Click, PPC, PR, PriceGrabber, Product Optimization, Publicity, RSS feeds, SEM, SEO, SERM, SERP, Shopping Feed, Shopping.com, SMO, Social Media Optimization, social news, Value Added Reseller, VAR, Yahoo