Category: Search Engine Optimization
If you try to access Google’s external keyword tool, you may notice that you are sent to the new keyword tool Google began offering in September 2009. A Google spokesperson told me that they are now encouraging users to use the new tool over the old tool and have decided to direct a portion of those users to the new tool.
Online marketing is complex, and it seems that the number of factors you need to consider to make sure you have the optimal strategy is only increasing. Therefore, it might be tempting to conclude that SEO, or more broadly, online marketing, is something that needs to be outsourced.
There’s been no shortage of blog coverage about the stray iPhone SEO left behind by Apple engineer Gray Powell in a California bar last month. While gadget and Apple blogs have been busily covering every possible piece of minutia around the incident, the device, and whether or not Mr. Powell wears black turtlenecks, the crew at Help Net Security was doing a different kind of digging.